Santa Monica, California

A private holding company
built on conviction
and long-term thinking.

Vartan Ventures Group operates as a friends and family office — investing in sports, wellness, media, and real assets across our portfolio of active ventures and personal investments.

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About VVG
VVG

We build and back businesses we believe in — for the long term.

Vartan Ventures Group is a Santa Monica-based holding company and friends & family office with active ventures in sports advisory, media, and wellness — alongside a carefully selected portfolio of personal investments spanning technology, real estate, and agriculture. We operate with patience, purpose, and proximity to the founders and ideas we support.

Active Ventures

Portfolio Companies

01

JUNCTION

Sports & Wellness Advisory

A sports and wellness advisory company helping brands, athletes, and organizations navigate performance, partnerships, and growth at the highest level.

Visit JUNCTION
02

The Life Desk

Media & Content

A wellness and lifestyle media platform exploring the intersection of health, habit, and intentional living — with Michelle.

Watch on YouTube

Founders’ Portfolio

Select Personal Investments

A representative sample of private investments made by the founders of Vartan Ventures Group — not portfolio companies of VVG.

Sanzo Beverages
Consumer · Beverage
SpaceX
Aerospace · Technology
Multi-Family Development
Real Estate · San Francisco, CA
Commercial Property
Real Estate · San Pedro, CA
Citrus Farm
Agriculture · Central California