With over 15 years of experience in business development, partnership conceptualization, cultivation and management, and brand growth strategy, Rob has accumulated an invaluable perspective about creating partnerships that generate value for both parties and enhance the brand reputation.

Rob enjoyed a long career at AEG in Los Angeles, focusing on partnership development for their owned sports teams, stadiums, arenas, and music festivals. He then transitioned to an agency called Innovative Partnerships Group that specialized in high profile sports and entertainment partnerships (e.g. naming rights, global soccer clubs). Most recently, he joined CrossFit HQ as their head of global partnerships where his personal appeal for Health and Fitness expanded his network and successes significantly.

VVG leverages this expertise in Experiential (events), Professional Sports, Health & Fitness, Media, and new commercial development to generate revenue and reputational impact. 

We are grateful to have a broad network of advisors and friendships who believe in the company’s “setting the table for success” mantra via its core services.